The world’s most effective ads do two things at once. They grab more attention and are more memorable. It’s really that simple. Over 80 years of marketing research and studies prove it.
Yet 92% of ads are ignored and less than 4% are remembered.
Our campaigns get into more peoples’ heads and stay there. That’s why our clients consistently earn an unfair share of reach, attention, memorability and profits. In fact, we generate more fame and fortune per dollar than anyone out there.
Want to know how we do it? LEARN MORE
RECENT SUCCESS STORIES
WOOX
Positioning | Tagline | Integrated Campaign | National Print | Social Media | Email | Brand Stickers
We repositioned WOOX as heirloom quality, luxury outdoor gear and helped them:
Become the fastest growing outdoor gear company in the USA
Utilize print (yes print) to reach more buyers and drive 85% of their sales
Dramatically increase awareness, consideration and distribution
WOOX sold a year’s worth of inventory of the new Gladiatore shotgun furniture in just six weeks. Print is only dead if your ads suck. I’ve used Immortology to shake up the status quo at Obsession Bows, SCI and now WOOX and they don’t just move the needle, they get real, actionable attention that drives revenue.
Chip Hunnicutt
WOOX VP of Marketing
& General Manager
BMW Motorrad
Positioning | Social | YouTube | Video | Motion Graphics | Microsite | Apparel Design | Campaign Optimization
We developed a high-performance integrated campaign for BMW Motorrad’s Mid-Atlantic dealer group that:
Drove 5x the CTR of any BMW Motorrad creative work
Increased 4x more prospect visits to dealer sites than any previous agency
Delivered the highest sales per month on record
Dramatically raised awareness and consideration for BMW motorcycles in the Mid-Atlantic
Did all the above without increasing marketing spend
It has been both an exciting and a pleasurable experience to work with the Immortology Team on marketing BMW Motorcycle dealerships in the Mid-Atlantic Region over the past two years. We are all impressed with the results and have more sales and customers in our individual data than we expected.
Collectively Immortology brought a higher, fresher level of creativity, vision, expertise, follow-through, metrics, and passion to this constantly changing part of our industry and business world. The results were vastly more exposures than BMW themselves had ever attained from any campaign, nearly three times the views, measurably longer visits by new prospects, increased traffic and interest in BMW bikes. This happened everywhere we participated, be it the new microsite for all dealers, the shared social media sites or our own websites.
While it always takes time to grow sales, during this time frame, our traffic and sales increased across the board on every product and service we offered. The marketing plan created, put into place, and managed for us by Immortology played a significant role in this growth. I can only hope that BMW Motorrad USA will consider moving more, or even all their annual marketing spend and efforts into the Immortology arena, soon.
If you are looking for a fresh, exciting, dedicated, professional marketing firm to bring new ideas, new energy, and results to your business I strongly recommend that you reach out and speak with David Smith to get that conversation started with Immortology.
1000 piers Gin
Positioning | Video | In-Store Display | Social | Campaign Optimization | Motion Graphics | Tagline
We worked with 1000 Piers Gin to launch, grow and sustain the brand, enabling them to:
Grow from NC's smallest craft gin distiller to its second largest in less than a year
Widen distribution from NC to SC (VA, NY & NJ are next)
Tripled sales in less than 3 years
With Immortology’s help we’ve gone from unknown to one of the most popular craft gins in NC. The “Osprey” video they created for us has been a huge hit. It has definitely generated a lot of awareness and contributed to our exponential growth. I highly recommend Immortology for their outstanding strategic and creative services.
Nick Sanders
Owner & Distiller of 1000 Piers Gin
Ballistol
Positioning | Social | Google Ads | Campaign Optimization | Motion Graphics
We relaunched Ballistol with a new creative campaign that:
Provided a deeper reach and penetration into their core user market - gun enthusiasts
Raised, awareness, consideration and sales through multi-se messaging to the much bigger home & garden market
Double traffic to Ballistol.com
Increased sales by 2.5x through their online store
Delivered the highest sales per month on record
Did all the above without increasing spend